the Rijksmuseum in Amsterdam has come up with a masterpiece of a campaign called #Startdrawing that encourages guests to sketch rather than snap pictures of its works of art.
The Rijksmuseum hasn’t outright banned the use of cameras or mobile phones on its premises, but it has strongly discouraged it by displaying an image of a crossed-out camera right above its main entrance.
Rijksmuseum believes that media has devolved a visit to a museum into “a passive and superficial experience,” according to its website.
Traffic lights with rain sensors to give quicker priority to cyclists on wet days … Heated cycle paths so cyclists won’t slip during bouts of frost … This might sound like science fiction to you, but in the Dutch city of Groningen it will soon be everyday reality. The inhabitants of this lively northern university city regard their homestead as the cycling capital of the Netherlands. They might very well be right: 61% of all trips in Groningen are made by bicycle, rising to more than 70% for trips made to educational institutions. You might think the city authorities would be satisfied with these statistics. But apparently it’s not enough, and new plans are in the pipeline to push cycling even more.