From ‘hands that do dishes’ to a bathtime Flake: the changing face of brands on TV

  Ads like the one for Harmony hairspray in the 1970s perpetuated the idea that a woman’s main aim was to appeal to as many men as possible, as a series of potential suitors asked: “Is she, or isn’t she?” A later campaign for the deodorant Impulse showed men who “just can’t help” handing flowers […]

From ‘hands that do dishes’ to a bathtime Flake: the changing face of brands on TV

  Ads like the one for Harmony hairspray in the 1970s perpetuated the idea that a woman’s main aim was to appeal to as many men as possible, as a series of potential suitors asked: “Is she, or isn’t she?” A later campaign for the deodorant Impulse showed men who “just can’t help” handing flowers […]

Redrawing women: Tackling sexism in comics

  Women are fighting back against sexism in an industry steeped in a history of hyper-sexualised female characters. Some in the comics community aren’t happy with this push for gender parity in the workplace, online and on the page but one way or another, the industry is changing. Read the full story here

A plain woman’s guide to nylon for her husband

A brilliant (for all the wrong reasons) article from 1958 in which a Guardian journalist pondered the place of nylon in a man’s wardrobe. Does the tired business man slosh it through in the bathroom basin, rinse, and drape over the edge of the bath or over the towel rail, to leave a puddle on […]

In kids cartoons, 0% of princesses are engineers, 2.9% of characters are black, and Batman doesn’t recycle

News via The Guardian of a new Kickstarter campaign to tackle poor representation of girls/women in STEM subjects (or rather STEAM – they quite rightly include the arts where they belong, alongside the other disciplines). “In kids cartoons, 0% of princesses are engineers, 2.9% of characters are black, and Batman doesn’t recycle. And kids spend […]

Jennifer Lawrence removed from Israeli Hunger Games posters

Posters for the final part of the dystopian action franchise in some parts of Israel have been redesigned so as to remove the Oscar-winning actor. Instead, Katniss Everdeen and her bow and arrow have been replaced with a mockingjay in a handful of cities across the country, including Bnei Brak and Jerusalem. “We discovered that […]

The fight against sexist stock photography

think the peach needs to be shinier,” Bustle editorial director Isla Murray tells Dawn Foster, a staff graphic designer who has been slowly sucking a piece of fruit for the last several minutes. “Should we spray it with water? Or something else? How do we make it look more provocative?” Murray and Foster, along with […]

Girl, 8, strikes blow for equality over ‘boys only’ books

An eight-year-old who asked, “What if a girl wanted a pirate book?” has won a victory for equality, after children’s publisher Scholastic stopped labelling books as “for girls” or “for boys”. Els, from Bounds Green school in London, decided to get in touch with the publisher after spotting the title, Amazing Things for Boys to […]