Don’t have a cow, man: Coke debuts Fairlife ‘Milka-Cola’ in the US

Coca-Cola has launched its own brand of milk, which it claims will make it “rain money” for the world’s biggest drinks company. The new Fairlife milk will cost more than twice as much as regular milk, but the company reckons consumers will be prepared to shell out more as it will contain 50% more protein and half the sugar of normal milk.

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