Forbes forces readers to turn off ad blockers, promptly serves malware

Shocking (no, not really) news on the adblocking front.  For the past few weeks, Forbes.com has been forcing visitors to disable ad blockers if they want to read its content. Visitors to the site with Adblock or uBlock enabled are told they must disable it if they wish to see any Forbes content. […] What […]

Every web designer – and publisher – should read this

Every web designer and site owner needs to read this article by John Allsop on the epidemic of website bloat. To sum up: There is only one honest measure of web performance: the time from when you click a link to when you’ve finished skipping the last ad. Everything else is bullshit. […] Web designers! […]

Hashtag backlash: marketing campaigns that turned into social media disasters

  In the lead-up to Anzac Day, Woolworths launched the commemoration website “Fresh in Our Memories”, a play on the supermarket’s “fresh food people” slogan. People were encouraged to upload war-related photos and tributes to the site, which would automatically add the Woolworths logo and the Fresh in Our Memories catchphrase to them. Using the […]

Nurofen’s maker admits misleading consumers over contents of painkillers

Drug company Reckitt Benckiser has been marketing Nurofen under different sub-brands with the implication being that each one targeted different types of pain. Only one problem with that, and it led to action in Australia. “The ACCC took these proceedings because it was concerned that consumers may have purchased these products in the belief that […]

Ad Blocking: The Unnecessary Internet Apocalypse

Ad Age on ad blocking Advertisers and their agencies should voluntarily abandon the most upsetting forms of digital disruption. While autoplay video ads may work in some mobile in-stream environments where a consumer can swipe them off the screen quickly, it may be time to retire autoplay in other contexts. Flashing, blinking intrusive ads also […]

Can cities kick ads? Inside the global movement to ban urban billboards

Something seemed strange. Staring out of a hotel window in São Paulo, my eye was caught by an oversized digital display crowning the top of an undersized skyscraper. Steadily flashing the time, then the temperature, the display was incongruous in a way that I couldn’t quite put my finger on. It was only later, when […]