Want to lose weight? Eat in a crinkly plate

A crinkly plate, designed with ridges that cunningly reduce the amount of food it holds, may be heading for the market to help people concerned about their weight to eat less. The plate is the brainchild of a Latvian graphic designer, Nauris Cinovics, from the Art Academy of Latvia, who is working with a Latvian government agency to develop the idea and hopes to trial it soon. It may look like just another arty designer plate, but it is intended to play tricks with the mind. “My idea is to make food appear bigger than it is. If you make the plate three-dimensional [with the ridges and troughs] it actually looks like there is the same amount of food as on a normal plate – but there is less of it,” said Cinovics. “You are tricking the brain into thinking you are eating more.”

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