Why the Kenwood Chef is heavier than it needs to be – and other design tricks

 

Sir Kenneth Grange, who redesigned Ken Wood’s original mixer in the 1960s (and created more besides, from Kodak cameras to Intercity trains), has revealed that he made the appliance with a particularly heavy material to give it a sense of quality. “We read a lot into the weight of things so, when you pick something up, in that moment you make an assumption about its value,” the inventor says in The Brits Who Designed the Modern World, a BBC documentary.

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